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Make Way for The New Blue

By Muse News

Color is part of a spectrum. Did you know that colors we find in nature are a reflection of light off atoms? So, to reproduce colors for paints, dyes and other materials pigment is required. The pigments that we use are either made from organic materials found in nature or inorganic materials produced in a laboratory setting. Why such a big deal over blue?  YInMn Blue is the first new blue in over 200 years!  The last blue to be discovered was Cobalt Blue in the early 19th century.  What you may not know about blue is that it is one…

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Muse to Build Website for Hoffman Floor and Home

By Muse News

The Muse Marketing Group is pleased to announce that we will be building a new website for Hoffman Floor and Home, based in Westwood and Park Ridge, NJ.  The current website holds an abundance of information on all of their products and how to care for them, multiple side bar menus, and several fillable forms for a variety of requests and questions.  All of these items together led to the website being extremely cluttered. To help bring Hoffman Floor and Home’s concept to life, The Muse Marketing Group will be streamlining their menus, revising and recategorizing their content, and utilizing one main…

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Welcome Mt. Prospect Partnership

By Muse News

The Muse Marketing Group is happy to bring a new client to the fold.  We would like to take the opportunity to welcome the Mt. Prospect Partnership to the Muse family. Mt. Prospect Partnership came to us for help in redesigning posters for their annual Cruise Night event. We look forward to working with you for all your print, graphic design and advertising needs.  We can’t wait to help you with more projects in the future!

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Made in the U.S.A.

By Muse News

The Muse Marketing Group has always felt that it is important to provide clients with services that are 100% local.  Through all of our endeavors over the years, we have always employed individuals and businesses who are local to the area.  Those individuals and businesses range from website developers, to the union print shops we utilize for specialized work, like promotional items and giveaways. To us, it is essential to be able to provide support for clients when they need it the most and it is always a best practice to be able to have boots on the ground and…

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It’s National Thesaurus Day!

By From Mo's Desk, Muse News

As someone who uses a thesaurus on a regular basis, I was surprised that I did not know that there was a national day of celebration for it.  The thesaurus is a best friend to writers who are looking for the right word to express their thoughts and feelings. The thesaurus was brought into being by Peter Mark Roget for the first time in 1852.  The thesaurus lists synonyms and antonyms for words.  Writers tend to use it so that repetition in their sentences doesn’t become an issue.  Sometimes they use it to find words that better suite the sentence they have written.  The bonus…

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When is it Time for a New Website?

By Muse News, Website Design

How do you know when it is time to design a new website for your business? There are many factors that play into this.  First and foremost is age.  How old is your website?  If you work in a competitive market, it is best not to let your website age beyond 2 – 3 years.  If your website is 4 – 5 years old, then it is time to build a new website, so start planning.  Technology changes fast in this day and age.  Your website must be able to keep up with it. The second factor that you must…

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Muse Year in Review

By Muse News

The Muse Marketing Group has been quite busy this year.  We’ve conducted interviews, produced graphic design work for clients, we’ve built new websites, hired new team members and so much more. Muse kicked the year off by taking part in an interview with Invision Magazine, where President, Angela Anemoyanis, provided advice for business owners who want to increase their level of online presence. Shortly after the interview, we received word that we received the Excellence Award for Emergency Services Support – New Jersey for CV Magazine’s Health and Safety Awards. Later on, in Spring, we took part in a number…

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