Varsity Club Products Launches New Site!

By | Clients, Muse News, Website Design | No Comments

Five years ago, Varsity Club Products came to us for their very first website.  The site was only meant to house a small number of popular products, so that customers could place orders online as a convenience. Over the past few years, Varsity Club Products experienced an uptick in orders and product expansion.  As they grew as a business, they were confronted with an e-commerce site that could no longer keep up with the level of business they were receiving.  They realized that they needed to reinvest in their eCommerce platform to accommodate their future endeavors. They returned to The…

Read More

What’s Your Most Valuable Resource?

By | Branding, Clients, Content Management, Muse News, Social Media Management, Website Design | No Comments

When building your business, it is naturally important to bring in new clients.  What you may be overlooking is the potential importance of your repeat clients. Where a client is someone who works with you once, and a return client is someone who has worked with you more than once, a repeat client will come back to you time after time because they fully appreciate the value of the products and/or services that you provide them with. Why is it so important to cultivate your relationship with repeat clients?  Quite simply, because they are your most valuable resource!  Here’s why:…

Read More

Hoffman Floor & Home Has a New Website!

By | Muse News, Website Design | No Comments

The Muse Marketing Group is excited for the launch of our client, Hoffman Floor and Home’s new website.  The website now features one main menu bar, streamlined and categorized information, and a single contact form that can be utilized for multiple purposes.  All necessary information can be found easily with a click of the menu options. In addition to content organization improvements, we also reorganized and linked the Home Page to the previous website’s more popular pages.  Muse created several sections for the home page so that the information customers want most is readily available when they first enter the…

Read More

When is it Time for a New Website?

By | Muse News, Website Design | No Comments

How do you know when it is time to design a new website for your business? There are many factors that play into this.  First and foremost is age.  How old is your website?  If you work in a competitive market, it is best not to let your website age beyond 2 – 3 years.  If your website is 4 – 5 years old, then it is time to build a new website, so start planning.  Technology changes fast in this day and age.  Your website must be able to keep up with it. The second factor that you must…

Read More